interactive wheel builder

e-Commerce ● System Design ● TSH Platform ● Web Application ● Web Services


client profile

Lexani Wheels is a Los Angeles-based company and is a world-renowned brand that addresses not only the need for contemporary stylish designs, but a consistent and impeccable quality line of wheels and other automotive products like no other manufacturer has achieved before.

about the project

The Lexani Wheel Builder is an interactive web application that allows Lexani customers to browse through and select any Lexani wheel design, customize all aspects of the wheel (from bolts to material finishes) and create their own custom library. Each design can be stored, re-edited, previewed and photorealistically fitted on a guided photo of their own vehicle, making the experience truly interactive. But the experience doesn't end there; any custom or off-the-shelf design can be exported, shared and even ordered directly through the system. In the first few months of the Lexani Wheel Builder launch, users created over 750,000 custom designs, a large portion of which turned into online sales.

our involvement

  • 3D
  • Analytics & Reporting
  • Concept Development
  • Content Delivery (CDN)
  • Media Storage
  • Search Engine Optimization (SEO)
  • Workflow Design
  • System Design
  • Systems Integration
  • TSH Platform CMS
  • TSH Platform CRM
  • TSH Platform E-Commerce
  • Web Development

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